Blend On! – Empowering Education

COVID-19 wreaked havoc on education worldwide, especially for vulnerable communities in less affluent countries. To keep education going anyway, there was a massive shift to online classes and professional development for teachers and education professionals (Continuous Professional Development – CPD). Despite these challenges, VVOB continued to believe in the value of blended CPD, combining online learning with traditional methods. Therefore, they wanted to devise and test flexible solutions in collaboration with governments.

At the same time, they began a creative process with partners worldwide to create a “Guide to Blended CPD for Teachers”. As a creative partner, we were on hand to design and develop both the printed and digital materials.

VVOB’s approach focused on one goal: to encourage organisations to embrace blended learning. Inspire and motivate them by offering them a clear roadmap through videos, practical examples and the developed guide. Before launching, we conducted a content exercise to determine the best approach together with the team involved. We also set up a user-friendly bilingual website in English and Vietnamese.

We deliberately chose an inclusive visual language with playful illustrations to appeal to a broad audience and make the information more accessible.