Smaken van Brussel (Tastes of Brussels)
A portion of food history
The food heritage of Brussels
Erfgoedcel Brussel (VGC) and the Centrum voor Agrarische Geschiedenis (CAG) sought out interesting stories, collections and archives relating to the history of food in Brussels.
All came together into the “Smaken van Brussel” (“Tastes of Brussels”) campaign. Visitors were treated to a portion of Brussels food history. Among other things, we designed a stylish leaflet, a ‘taste newspaper’ and various derivatives for print and social media.
An illustrative approach
A fresh approach was a priority. A conscious choice for clear and playful illustrations. In this way, we created a clear line that connects with the target group of young families.
