For years now ‘CC De Kollebloem’ has been the cultural meeting point in Puurs-Sint-Amands. The CC would like to navigate its own seas, where the biggest attention would go to the relationship between all the citizens of the merged municipality.
With the recent renovation and expansion of their current infrastructure in 2017/2018 it was time for modernization!
Through the design process it is important to take into account the expectations of the consumers. During a ‘BrainBrunch’ more than 100 participants gathered together with more than 500 ideas for the future of the cultural center.
A new name!
Not only was there a need for a new style, but also a new name!
A contemporary name who encourages playful contact with the neighborhood and the world: cc Binder.
By using customized signage, not only did the new corporate identity receive a permanent anchoring on the building, but as design element it added a playful emphasis in the different rooms.